20% GREATER TREAD LIFE THAN PREVIOUS DESIGNS. IMPROVED WET AND DRY GRIP COMPARED TO THE MACADAM 50 DUE TO INCREASED RUBBER CONTACT WITH THE ROAD AND A NEW RUBBER MIX. OPTIMUM PERFORMANCE THROUGHOUT THE LIFE THE TIRE WITH VIRTUALLY NO DIFFERENCE IN WET GRIP BETWEEN A NEW PILOT ACTIV AND A WORN PILOT ACTIV.